The “About Me” page is more often than not, an after thought. I can’t even begin to tell you how many times I’ve visited a blog, loved the content and couldn’t find an “About Me” page in order to learn more about the blogger. You have to keep in mind, your “About Me” page, is the place your readers, future collaborators and potential advertisers will go in order to get a proper introduction to you. From there (whether or not it’s right) they decide if they are willing to invest their time or resources in you.
You want to make a great lasting impression. Think of it as going to the White House to have dinner with the President of The United States of America, and showing up in PJ’s and Ugg boots with a Cheerio stuck to your cheek. No bueno!So now the question becomes, “What can I do to create an epic “About Me” page?” I’m glad you asked!
Your “About Me” page should include the following:
- A photo of you (yes, recent and yes when making your selection you should be cognizant of who is going to see it).
- Include your mission statement. It doesn’t have to be a long drawn out 17 sentence thing. Give one or two sentences about why you blog and why your blog is amazing…because let’s face it, it is!
- Talk about who you are and what you’re about (your story).
If you have children, a spouse or other family members that don’t want their photos on your site or to be mentioned by name, please respect their privacy. I’ll often post pictures via Instagram of my cute fur baby Mattie Patty Kennedy (yes, I really call her that…or fluffy bunny, which ever comes first) but you’ll never see pictures of my parents, siblings, or beau because I respect their privacy. If your family asks you not to feature them, that doesn’t mean they don’t support you, it just means they would like to have their privacy protected and maintained. Please adhere to their request. If the roles were reversed, you’d want them to do the same for you.
This is a great way to give your readers an idea of what they can expect from your blog. You can give them a sneak peak of the topics you’ll cover, when they can anticipate posts, or what you expect from them as readers.
Hi! I’m________(your full name and what you do). I created and designed this blog for ___________________(the basics of your ideal reader: fashion lovers, bloggers & creativepreneurs, travel enthusiast) to help the ____________(how your blog will add value to them).
Start with why you created the blog, any hurdles you’ve jumped over, your passions, basically what is it that has made you invest as much time and money as you have in order to create the site they see before them.
Always invite them to join your email list or follow you on various social media sites. Consider this a call to action. It’s basically the objective you want your readers to complete.Before you close your page, here are some additional elements you should consider including:
If you have any favorite posts, create links and include them. Not only does it give your audience a great place to start within your blog, but those articles will serve as your portfolio. It’ll set the tone for what they can expect from the rest of your blog, so make sure they’re amazing. *A fun way to do this is by using the featured image for the post and linking the post to the image!
You can also use your “About Me” page to include your blogging achievements and/or links to articles you’re featured in or the work you’ve done for others. It’s a great way to show your readers your accomplishments and it increases you credibility!
At the end of an “About Me” page, I was recommend closing with a signature. Basically a fun font other than the font that is in the body paragraphs of your blog or used for the header. Also, place your “About Me” page in your primary menu! It’s one of the first places people will go if they’ve enjoyed their experience on your blog. As I said earlier, they want to meet the face behind the amazing content!
If you take the time to revamp your “About Me” page give your audience an opportunity to get to know you on a deeper level! Follow these instructions and you’ve got an epic “About Me” page!How often do you visit other’s “About Me” page? What are key things you look for?